PATRWM / smart.place
flexible analytics platform
Provides actionable insights across a wide range of physical spaces and environments. From town centres to visitor attractions, campuses, transport hubs, and remote sites, Patrwm integrates IoT sensors, Wi-Fi data, and environmental monitoring to help organisations understand how people, vehicles, or natural systems interact with their spaces.
Overview / Introduction
Patrwm is a flexible analytics platform that provides actionable insights across a wide range of physical spaces and environments. From town centres to visitor attractions, campuses, transport hubs, business districts, and remote sites, Patrwm integrates IoT sensors, Wi-Fi data, and environmental monitoring to help organisations, local authorities, and Business Improvement Districts (BIDs) understand how people, vehicles, or natural systems interact with their spaces.
The platform supports footfall monitoring, environmental sensing and optional visitor questionnaires and can be extended to integrate any type of sensor to capture data relevant to your environment, whether that is cycle counters in a city or well water levels on Ynys Enlli. Patrwm also supports retail analytics, smart city planning, and urban mobility insights for BIDs and local authorities.
Patrwm enables comparison of analytics across multiple sites via its open data platform, allowing local authorities, BIDs, facility managers, and researchers to identify trends, optimise resources, and make evidence-based decisions for town centres, retail zones, and public spaces.
Key Benefits
- Comprehensive analytics – Track movement patterns, dwell times, and usage across any public, commercial, or natural space.
- Visitor insights – Optional questionnaires capture age range, visit purpose, and demographics where relevant.
- Flexible sensor integration – Connect IoT devices for footfall, mobility, weather trends, environmental monitoring, or any specialised measurement you need.
- Environmental monitoring – Measure air quality, water levels, seismometer data, and other conditions.
- Smart space and resource optimisation – Use insights to manage retail zones, public spaces, campuses, transport hubs, or business districts.
- Open data comparisons – Analyse & compare data from multiple locations to uncover patterns, monitor trends, and inform strategy.
- Real-time visualisation and reporting – Interactive dashboards show trends, peak periods, and actionable insights for staff and stakeholders.
How Patrwm Works
- Connect sensors – IoT devices for footfall, environmental monitoring, mobility tracking, or any custom data capture.
- Capture additional data – Optional demographic, intent, or site-specific measurements enrich analytics.
- Analyse and visualise – Dashboards combine multiple datasets to reveal patterns in mobility, space usage, and environmental conditions.
- Compare and act – Examine trends across sites, business districts, or environments to optimise operations, planning, or resource management.
- Scale and customise – Suitable for multiple sites, from urban centres to visitor attractions and remote locations.
Why Patrwm Matters
Organisations, BIDs, and researchers need flexible, reliable analytics to make informed decisions. Without it, they struggle to:
- Monitor footfall, usage, or environmental conditions accurately
- Capture visitor demographics or site-specific data
- Compare trends across locations, business districts, or environments
- Understand environmental impacts or resource usage
Patrwm transforms raw sensor and Wi-Fi data into actionable insights, with the flexibility to integrate any type of sensor and support open data comparisons across multiple sites. This enables better planning, management, and sustainability in both urban and remote settings.
Call to Action
Discover how Patrwm can transform your analytics and monitoring capabilities for local authorities, BIDs, town centres, retail spaces, visitor attractions, campuses, transport hubs, or natural environments.
Request a demo to see real-time insights and cross-site comparisons in action